Marketing

Barb Kyes Business Coach

7 Strategies To Build An Amazing Team

How important is it to have your team functioning at their highest potential? Any experienced business owner knows the answer to that one – ESSENTIAL! Employee salaries is one of the largest expenses of a business and has one of the highest potential for return… if you know how to harness your investment!  Coach Barb Kyes delivers the TOP 7 STRATEGIES TO BUILD AN AMAZING TEAM in SEVEN MINUTES: Is Your Payroll Your Biggest ROI or Your Biggest Expense? Have you ever asked yourself, “Why am I the hardest working employee in my company?”  Learn 7 Strategies for taking your… Continue Reading

Are Your Marketing Dollars Making a Difference-

Are Your Marketing Dollars Making a Difference?

Have you ever asked yourself, “is my marketing spend actually giving me a return on my investment?” If so, our newest video is just for you. Learn how to measure your marketing efforts and get insider tips on how to make your business more profitable. Juliet Kyes is one of our expert business coaches here at ActionCOACH Tampa Bay. Helping business owners build their businesses to be more profitable and get out of the day-to-day hours of running the business, Juliet also works to help these entrepreneurs to figure out their marketing strategy as well. Remember, extra effort equals a… Continue Reading

Quick and Easy Social Media Strategies

5 Quick Social Media Strategies For Your Business

These days, if your company isn’t on social media, the business may as well not exist. Many people turn to Facebook, Twitter, Instagram, Google+ and other social media outlets as their first point of reference for a business. However, simply creating a profile isn’t enough strategy to do much for your business. But, never fear, your certified business coaches are here to help! Here are five quick and easy strategies for boosting your business’s social media engagement. Do you use questions to strategize social media engagement? One of the easiest ways to engage your social media followers is by asking them… Continue Reading

9 Proven Tactics to Build a Valuable Customer Loyalty Strategy

9 Proven Tactics to Build a Valuable Customer Loyalty Strategy

New media has completely changed the marketing landscape from what it was 20 years ago, but one thing has stayed consistent: customer loyalty is the key to a successful business. Whether you’re just starting out or have been running your company for years, here are nine tactics you can use to build a strong customer loyalty base. #1 Offer a Points Reward System Entice your customers to keep coming back by offering a points system. The incentive for them to save money in the long run will keep them coming back time and time again. My Starbucks Rewards, for instance,… Continue Reading

Women's History Month: 9 Women Entrepreneurs Changing the Business World

Women’s History Month: 9 Women Entrepreneurs Changing the Business World

An increasing number of women have decided to venture into entrepreneurship in a wide range of industries. Many of these women are now acclaimed leaders in the business world due to their tenacity, wit and creative thinking. In honor of Women’s History Month this March, let’s take a look at some of these ladies. Here are nine women entrepreneurs who show that it’s entirely possible to be successful by following your passion.   – Social Entrepreneurs – The philanthropic world is full of successful female entrepreneurs who have made positive contributions to society. Roshaneh Zafar Roshaneh Zafar is the founder… Continue Reading

5 Books All Endeavoring Entrepreneurs Need to Read

5 Books All Endeavoring Entrepreneurs Need to Read

In honor of National Read Across America Day—a.k.a. Dr. Seuss Day—let’s take a look at some sage words from entrepreneurial trail blazers. For aspiring entrepreneurs in Tampa Bay, what better way to grow than by reaping the wisdom of those who have the know-how and street smarts to make it to success. Here are five of ActionCOACH Tampa Bay’s favorite reads for fostering the heart of a smart and inspired business… #1 The Fire Starter Sessions by Danielle LaPorte Want to define success on your own terms? Pick up a copy of Danielle LaPorte’s in-the-trenches book infused with integrity and… Continue Reading

How Super Bowl Ads Can Help Your Small Business

3 Ways Super Bowl Ads Can Help Your Small Business

The Super Bowl is rapidly approaching again. For some of us, that means a day of watching commercials rather than football. For a small business owner, this also means a valuable opportunity to learn about branding and marketing. The companies that advertise during the Super Bowl employ some of the most expert and highly paid marketing teams. It makes sense for the rest of us to pay attention to what they’re doing. Here are three things to pay attention to and benefit from some unparalleled free market research. #1 See How Brands Represent Themselves Successful companies know how important it… Continue Reading

The Secret of Re-engaging Old Customers

The Secret of Re-engaging Old Customers

Every business needs the long-lasting loyalty of its customers. However, this can prove challenging when your business has remained more or less the same over the years, no matter how successful it may be. Here are a few helpful links from around the web to help you retain and re-engage those customers who helped bring you success from the start. #1 Build a Customer Advisory Board (CAB) Consider setting up a Customer Advisory Board as a way to keep the conversation going even after members have cancelled. It’s a great approach to help you leverage consumer ideas and remind past… Continue Reading

Benefits of Going Green for Your Business

Benefits of Going Green for Your Business

Going green is not only good for the environment. It can also be good for business. Establishing more eco-friendly practices can offer a number of commercially wise advantages, from bottom-line cost savings to an outstanding market advantage. Consider these ten benefits of going green, and see how efforts toward sustainability can help boost business. #1 Reduce Waste and Decrease Costs By reducing your energy usage, you’ll ultimately save on resources and associated costs which will improve the overall efficiency of your business operations. Try turning off unneeded lights at the office to reduce monthly bills and printing on both sides… Continue Reading

Scalable Business Planning Strategies for Your Startup

Scalable Business Planning Strategies for Your Startup

Most entrepreneurs have grand dreams in mind when starting a new business, and you may envision your business taking off with incredible levels of success. Of course, it is necessary to develop a business plan that is functional for your current needs, but you also need to leave plenty of room in your plan for growth and development. With this in mind, you may be wondering how to develop a functional, scalable business plan for your startup. These points will help you to improve your efforts so that you can foster the growth you desire for your business. Choose Business… Continue Reading

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