As an executive business coach, I highly recommend joining LinkedIn, if you haven’t done so already.  It is a way to connect to industry insiders and fellow entrepreneurs.  I mention this because recently they have refreshed their polls feature and have added more business analytics.  By taking advantage of the business analytics, and not the polls themselves, you can discover the age, gender, or seniority of the people taking the polls.  This can give you some insight into the how certain groups respond certain things.

If you haven’t already, I encourage you to take a tour of all the perks LinkedIn has to offer.  When I coach my clients, I advise them to make quality business connections anywhere they can and LinkedIn is a perfect example.  You can connect with others in your field and brainstorm about ideas that work and which ones don’t.  You can join in discussions on the latest trends in your industry or the newest marketing idea that is driving business.  You can even join groups and learn about upcoming conferences or training that would be beneficial for you.  It really is a great resource for your business.

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