Success Story: Dr. Trinette Moss

Becoming a Business Owner

For Dr. Moss, medicine came naturally. She’d been doing it for a long time, and tackling medical challenges was something she felt more than equipped to do. Running a business, on the other hand, was another story.

Being a business owner was a new venture for Dr. Moss, and she found herself with plenty of questions – but not enough resources to turn to for answers that were tailored to the specific needs of her practice. This was where ActionCOACH came in.

A New Model

By working closely with Barb, one of our Managing Partners, Dr. Moss was able to have a resource for all of the business-related questions that needed answering – and this couldn’t have come at a better time.

Dr. Moss’s clinic was going through a major transition, moving away from a traditional insurance model and into a monthly or annual membership for patients. This new and different concept was realized through close collaboration between Barb and Dr. Moss, who built up a business model with measurable goals in order to determine the success of the plan.

Setting Goals and Exceeding Expectations

The goal was simple: to double the number of members who had an annual or monthly plan with Dr. Moss’s practice. By December of last year, the goal had been met. Now, it’s been met twice over, with Dr. Moss’s business having more than tripled in size since she and Barb set their goals and expectations not too long ago.

Together, Barb and Dr. Moss take the time to sit together, talking through business challenges, triumphs, and decisions together to come up with optimal solutions. This is one of many steps taken to ensure that Dr. Moss’s practice is continuously set up for success and growth.

More Than Business Growth

Dr. Moss attests that her work with ActionCOACH has allowed her business’s finances to improve month over month, year over year – but the growth is so much more than that.

She cites having more organization, and thus more time to work on the things that matter most to her. Most importantly, though, she cites having experienced major personal growth alongside the growth of her business, transitioning from uncertainty to expertise, and from feeling lost and out at sea to feeling peace of mind. Ultimately, the growth of Dr. Moss’s practice mirrored her personal growth as a business owner and entrepreneur. Nothing could make us happier.

The professional triumphs Dr. Moss experienced are testament to her strengths as a business owner, and we’re thrilled to have been a part of that journey. To learn more about what steps can be taken to maximize the potential of your business, don’t hesitate to reach out to us.  



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